In 1987, two American gay activists – advertising guru Hunter Madsen (using the pen name Erastes Pill, sourced from the Greek word for pederasty) and neuropsychiatry researcher Marshall Kirk – put together what they themselves admitted was a highly “cynical” propaganda campaign to trick the US public into supporting gay rights.
It was a trick in the sense that they admitted that one of the main planks of their campaign “we’re born gay” probably wasn’t true, and also in the sense that they would enlist Hollywood and the entertainment industry to present a false, non-threatening image of gays in TV shows to lull the public into acceptance.
“We have sketched out here a blueprint for transforming the social values of straight America. At the core of our program is a media campaign to change the way the average citizens view homosexuality,” they wrote in a five thousand word article for the gay publication Guide magazine in November 1987.
A major part of their campaign, they revealed, was to vilify anyone who opposed the gay agenda as “homophobic”, and to publicly compare them to the Nazis and the Ku Klux Klan:
“Vilification of Victimizers: Damn the Torpedoes.
“We have already indicated some of the images which might be damaging to the homophobic vendetta: ranting and hateful religious extremists, neo-Nazis, and Ku Klux Klansmen made to look evil and ridiculous (hardly a difficult task).
“These images should be combined with those of their gay victims by a method propagandists call the “bracket technique.” For example, for a few seconds an unctuous beady-eyed Southern preacher is seen pounding the pulpit in rage about “those sick, abominable creatures.” While his tirade continues over the soundtrack, the picture switches to pathetic photos of gays who look decent, harmless, and likable; and then we cut back to the poisonous face of the preacher, and so forth. The contrast speaks for itself. The effect is devastating.
“…it would portray gays as innocent and vulnerable, victimized and misunderstood, surprisingly numerous, yet not menacing.”
One thing Kirk and Madsen were absolutely staunch on was that ordinary people were never to be exposed in the media to the true nature of gay sexual relationships which, as gay writer Eric Rofes documented in his book Reviving The Tribe, are actually far from “innocent and vulnerable”:
“[M]y eyes took a moment to adjust. I was in a large space filled with small wooden cubicles, like cupboards, in which men were apparently expected to kneel and give head. Glory holes were drilled into these closets, and other men came by, hoisted out their dicks, and inserted them into the holes in the cubicles.
“In another part of the room, men stepped up on a raised platform and other men stood below, eager to suck them off in a standing position.
“While there may have been thirty men in the room, none were talking. The only slurps – sounds were the throb of the music and the sounds of sucking, gagging, coughing, moans of relief … I moved toward the next room and discovered more cupboards, aligned along an elaborate maze filled with several dozen men moving, glancing, stopping, moving, kneeling, sucking, moving, unzipping … As my eyes adjusted, I recognized more and more people colleagues from political work, neighbors from my apartment building, friends from the gym.
“Everyone seemed plugged into the same intense energy and focused oral sex – on the same thing.
“I remained at Blow Buddies until three in the morning. During that time, I gave head to three different men. Seven men sucked my dick. I did not witness a single condom in use during oral sex. I did not encounter a single man who refused to participate in unprotected oral sex, and four of the men who sucked me asked me to reach orgasm in their mouths. Of the men I sucked, one came in my mouth.
“I left Blow Buddies that evening sexually satisfied, and happy with the ability of gay men to create environments which encourage men to enjoy a lot of sex.”
There’s a big difference between what gay American activists publish for their own audience, and what they engineered through Hollywood and TV programmes to pass off as real gay behaviour to the public:
“To make gays seem less mysterious,” advised PR gurus Kirk and Madsen, “present a series of short [TV] spots featuring the boy-or girl-next-door, fresh and appealing, or warm and lovable grandma grandpa types. Seated in homey surroundings, they respond to an off camera interviewer with assurance, good nature, and charm. Their comments bring out three social facts:
“1. There is someone special in their life, a long-term relationship (to stress gay stability, monogamy, commitment);
“2. Their families are very important to them, and are supportive of them (to stress that gays are not “anti-family,” and that families need not be anti-gay.)
“3. As far as they can remember they have always been gay, and were probably born gay; they certainly never decided on a preference one way or the other (stressing that gays are doing what is natural for them, and are not being willfully contrary). The subjects should be interviewed alone, not with their lovers or children, for to include others in the picture would unwisely raise disturbing questions about the complexities of gay social relations, which these commercials could not explain. It is best instead to take one thing at a time.”
This, of course, is the image gay rights have been sold around. The idea that gay relationships are identical to straight ones, just with same sex partners. No mention of gay promiscuity or drug addiction.
A recent survey of New Zealand gay men undertaken in conjunction with the NZ AIDS Foundation revealed nearly two thirds of gay men are drug users, and the majority also cheat on their partners, frequently. The survey found that 35% of NZ gay men have sex with between 12 and a hundred different strangers every year, often in circumstances very similar to the gay nightclubs Eric Rofes wrote about.
Again, this is never mentioned in news media reports on the gay marriage debate, just like Kirk and Madsen hoped that it wouldn’t be. The PR strategists wanted Hollywood to portray gays as stable, monogamous and committed (see point 1 above). Look at TV shows Will & Grace, or Coronation Street, or even Shortland Street, and you’ll be fed that picture. Yet the NZ survey found 77% of gay men failed to stay monogamous even for six months!
“As cynical as it may seem,” wrote Kirk and Madsen back in 1987, “AIDS gives us a chance, however brief, to establish ourselves as a victimized minority legitimately deserving of America’s special protection and care.”
New Zealand’s gay male community today claims its relationships are worthy of the name “marriage” because they’re the same as heterosexual relationships.
To read the full “gay agenda” document, or as Kirk and Madsen called it, “the blueprint for transforming the social values of straight America” see this link, and to read the Investigate magazine feature on exploding the myths about gay marriage, see this.
A full analysis of Kirk and Madsen’s groundbreaking propaganda campaign and its stunning success in conning well meaning people by deliberately lying to them, can be found in the bestselling book Eve’s Bite, also on Kindle.